Business & Tech

Closed Kids' Clothing Chain To Relaunch In Florida

Gymboree children's clothing will relaunch its brand in February 2020 at 14 Florida malls.

Gymboree this week announced plans to relaunch its brand at 14 Children's Place locations in Florida.
Gymboree this week announced plans to relaunch its brand at 14 Children's Place locations in Florida. (Renee Schiavone/Patch)

FLORIDA — A popular children's clothing retailer that closed all of its stores a year ago is taking steps to re-enter the marketplace. Officials with Gymboree this week announced plans to relaunch the brand at more than 200 Children's Place locations nationwide, including 14 across Florida.

A year after the New Jersey-based company closed its Gymboree stores, The Children's Place said Wednesday the kids' clothing brand will again be sold in stores in February.

The reboot was confirmed on the newly-launched Gymboree website.

Find out what's happening in St. Petefor free with the latest updates from Patch.

The Florida locations include:

  • Brandon Town Center, 592 Brandon Town Center, Brandon
  • Coral Square Mall, 9319 W. Atlantic Blvd., Coral Springs
  • Silver Sands Factory Outlet, 10676 Emerald Coast Pkwy. West Suite 143, Destin
  • Ellenton Premium Outlet, 5233 Factory Shops Blvd. Unit 730, Ellenton
  • The Avenues Mall, 10300 Southside BLVD Space 213, Jacksonville
  • Miami International Mall, 1455 NW 107TH Ave Suite 760, Miami
  • Dolphin Mall, 11401 NW 12TH Street Store #342, Miami
  • Coral Square Mall, 9319 W. Atlantic Blvd., Coral Springs
  • The Florida Mall, 8001 S Orange Blossom Terrace 12238, Orlando
  • Orlando Premium Outlets, 4967 International DR Suite 3A29, Orlando
  • Prembroke Lakes Mall, 11401 Pines BLVD Suite 830, Pembroke Pines
  • Sawgrass Mills, 12801 W. Sunrise BLVD Space 827, Sunrise
  • Citrus Park Town Center, 8053 Citrus Park Town Center Drive, Tampa
  • Palm Beach Outlet, 1751 Palm Beach Lakes Boulevard Space E111, West Palm Beach

President and Chief Executive Officer Jane Elfers said in a statement the company is "very proud to announce the return of Gymboree." She said the company has worked "tirelessly to bring this iconic brand back to its passionate and loyal customers."

Find out what's happening in St. Petefor free with the latest updates from Patch.

The company will offer free shipping and free returns with no minimum purchase for all online orders. Plus, a loyalty program called My Place Rewards will be introduced.

In January 2019, Gymboree filed for bankruptcy and closed all its stores. The Children's Place paid $76 million in March 2019 to acquire the brand, as well as Gymboree's value brand, Crazy 8, according to a report from Chain Store Age.

A record 9,300-plus store closings were announced in 2019, according to Business Insider, which reported that number could be even higher in 2020.

Kara Seymour reported for this story.

Get more local news delivered straight to your inbox. Sign up for free Patch newsletters and alerts.