Yellow Strawberry attends prestigious conference in New York

Yellow Strawberry (YellowStrawberryHair.com), a boutique salon in Sarasota and Manatee counties, recently attended the very prestigious and elite Intercoiffure America/Canada Fall Atelier 2015 at the Waldorf Astoria in New York.

Yellow Strawberry co-owners Richard Weintraub and Desmond and Caroline Behan were joined by six of the salon’s stylists. At the Fall Atelier 2015, Yellow Strawberry stylists were schooled by the top in the industry and surrounded by the crème de la crème of hairdressing, including celebrity colorist Tracey Cunningham, Guy Tang, celebrity stylist Ted Gibson, Oscar Blandi and Van Council, among others.

Attendees benefited from fascinating presentations from Aveda, Kérastase and Wella, seminars and conferences on October 25 – 26 as well as learning the best salon tips and techniques along with the latest in hair trends from the best in the business. The two-day event continued with extraordinary black tie gala and concluded with an over-the-top and energizing runway show.

“I have been a member of this respected organization since 1979,” says Weintraub, a master stylist of over 40 years. “We have been to conferences all over the world, and the Intercoiffure America/Canada’s events always have tremendous networking benefits and educational opportunities from the industry’s premier professionals. Yellow Strawberry’s stylists benefit from that one-of-a-kind knowledge and their experience.”

Intercoiffure America/Canada is the most powerful and influential organization in the hair dressing industry. Only the highest prized leading hair salons hold membership into this organization, which are about 200 salons in the U.S. The Intercoiffure organization determines the standards of our industry and shares this responsibility with membership from over 50 other countries.

About Yellow Strawberry

Established in 1994, Richard Weintraub, a master stylist of over 40 years, and Desmond and Caroline Behan, who have been in the hair salon business for 30 years, own Yellow Strawberry. The salon has three locations, including two in Sarasota on Bee Ridge Road and Fruitville Road and one in Lakewood Ranch on Natures Way. Salon services include haircuts, color, styling, treatments and eyelash extension and makeup application. Fueled by their passion for hair, the salon sets the standard for innovative and creative haircuts, color and styling and provides exceptional customer service. Yellow Strawberry has earned multiple awards over the years and has been featured as “Best Hair Salon” in Sarasota. Visit YellowStrawberryHair.com or call 941-924-1311 for more information.