Business & Tech
Alpharetta Marks 2017 National Travel & Tourism Week
This year's theme is "Faces of Travel," which highlights the fact that the travel industry heavily relies on human interaction.
ALPHARETTA, GA -- To commemorate National Travel & Tourism Week, the Alpharetta Convention and Visitors Bureau is inviting patrons to stop by the Alpharetta Welcome Center and enjoy refreshments while learning more about the city and all the local attractions.
National Travel & Tourism Week runs from May 7-13 and according to the U.S. Travel Association, the 2017 theme is “Faces of Travel, which highlights the fact that the travel industry relies so heavily on human interaction.
Now, more than ever, the U.S. travel industry is booming with 8.2 million American jobs being supported by direct traveler expenditures in 2015. The travel industry also heavily contributes to tax revenue for federal, state and local governments, with $148 billion in revenue coming from the travel industry in 2015.
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The Alpharetta Convention and Visitors Bureau works year-round to contribute to those numbers, driving visitors into the city with innovative marketing strategies and aggressive sales efforts. The Alpharetta Convention and Visitors Bureau does this in three key areas:
- Increasing the awareness and identity of Alpharetta as a destination for the leisure and individual traveler and raising awareness of the economic importance of the visitor industry to Alpharetta by placing advertisements, writing press releases, utilizing social media and maintaining a technologically advanced website
- Employing a variety of sales strategies to increase the number of group room nights booked in Alpharetta’s 23 hotels through attendance at tradeshows, association meetings and conferences as well as sales calls and site visits with event organizers
- Providing leadership for the visitor industry, coordinating activities, encouraging marketing activities and partnerships, and projecting an appealing image on behalf of the city of Alpharetta
“We are excited to share National Travel and Tourism Week with our visitors and residents, and use this week to show them how much we appreciate them, while also showcasing our love for Alpharetta,” said Janet Rodgers, president and CEO of the Alpharetta Convention and Visitors Bureau. “We invite everyone to stop in and visit our Welcome Center and look into the complimentary services the Alpharetta Convention and Visitors Bureau can provide for your next event.”
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The Alpharetta Welcome Center is located at 178 South Main Street Suite 200, and open Monday through Friday,9 a.m. to 5 p.m., and Saturdays 10 a.m. to 4 p.m. Visitors can pick up maps and brochures and learn about events, dining, shopping and information about the surrounding areas.
For more information about Alpharetta’s observance of National Travel & Tourism Week, the Alpharetta CVB or its services, contact the Alpharetta Welcome Center at 678-297-0102 or or visit www.awesomealpharetta.com.
Image via Alpharetta Convention and Visitors Bureau
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