Alive In Roswell Starts April 20

ROSWELL, GA -- Roswell’s much-loved monthly street festival, Alive in Roswell, will soon return to energize the downtown area.

The annual event will kick off Thursday, April 20.

Held every third Thursday of each month from 5 p.m. to 9 p.m. April through October, Alive in Roswell attracts thousands of people to downtown Roswell to experience what’s become one of the city's premier events.

Dates for the 2017 season are April 20, May 18, June 15, July 20, Aug. 17, Sept. 21 and Oct. 19.

This year, Alive in Roswell is excited to announce Gate City Brewing Company at its presenting sponsor.

Gate City Brewing’s Alive in Roswell is a free, family-friendly festival held concurrently on Canton Street, at Historic Roswell Town Square, and at Roswell City Hall's Faces of War Memorial.

The festival features live bands, food trucks, hundreds of interactive vendors, and kids’ games and entertainment. It also includes participation from the surrounding boutiques, small businesses and restaurants.

This year for the first time, an interactive zone will be hosted by several of Roswell's fitness, sports, and other physical activity providers. The city's Recreation, Parks, Historic, and Cultural Affairs Department will also offer a different program each month, and festival-goers will be invited to participate in activities and demonstrations.

This is also the first year that the festival has had a presenting sponsor to enhance this event.

“We have considered introducing a named sponsor to enhance this tremendously successful event," said Tom LaDow, executive director of Atlanta Plays It Forward, a nonprofit organization that hosts the festival in conjunction with the city. "Gate City, whose brew house, taproom, and event space are always ‘Alive in Roswell,' is a perfect fit."

Brian Borngesser, co-founder of Gate City Brewing, said the company is "honored" to take part in this popular festival.

“Alive in Roswell quickly became a city staple that my family and I loved to attend," he added. "Gate City welcomes this exciting opportunity to present an event whose commitment to the Roswell community mirrors our own."

Visit the Alive in Roswell website to learn more about the event. You can learn more about Gate City Brewing Company by visiting its website.

Image via Alive in Roswell