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Health & Fitness

Turn Your Vehicle Into A Powerful Mobile Message

Do you have a company vehicle? If so, you have the opportunity to create thousands of impressions a month with an eye-catching vehicle wrap. With a great design and professional installation, a vehicle wrap can protect your company vehicle, extend your brand, and create new business. Below are some facts and tips about vehicle wraps to help your mobile advertising reach its full potential, as well as some alternatives that offer many of the same benefits of a full wrap!


Convert a whole new audience.

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How many people do you drive past in your work vehicle everyday? Depending on the population density of your area and your commute, it can range from dozens to thousands. Every day. All of those people are potential customers who can be reached with a vehicle wrap. When your company vehicle is parked somewhere visible, it's also working for you, making vehicle wraps an incredibly cost effective marketing platform.

Keep it easy to digest.

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Vehicle wrap design can be tricky. You have a relatively small canvas that is frequently moving at a high speed, so intricate designs can obscure the important facts. Your company name and a phone number or simple web address are must haves. A line or two of copy to elaborate on your products or services works well to create interest, but your name and contact info should have top billing. Vehicle wraps should be consistent with your other marketing in terms of colors and logos, but make sure that your color scheme is easy to read. Clarity is essential for a successful vehicle wrap.

Got a lease? No problem!

Professionally installed vehicle wraps are completely removable and will protect the paint job on the car they are installed on. Vinyl vehicle wraps are designed to resist the elements, but salts and chemicals should be washed off quickly to ensure years of advertising from your vehicle wrap. Please note that wrapped vehicles should be hand washed to preserve a pristine surface.

If a vehicle wrap doesn't fit your application, don't fret!

There are plenty of temporary alternatives that allow you to advertise on the road. Rear window decals, vehicle magnets, and car top signs are all excellent options for mobile messaging. Magnets and car top signs can be shared between company vehicles on different shifts, maximizing their on road time. Rear window decals are great because the rear of the vehicle typically enjoys longer exposure times than the side panels. No matter which option you choose, be sure to have it professionally made and installed; amateur mobile signage can damage your company vehicle or create a hazard for other motorists.

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