HARD MTN DEW launched its newest flavor, HARD MTN DEW Livewire, by turning spring break on its head.... They threw a blowout spring break bash specifically for the young at heart. Tapping into its flavor roots, HARD MTN DEW Livewire brought the party to the land of oranges… and retirees.
The brand went where drinkers are “Definitely Over 21”– the retirement capital of the world- Florida! Spoiler alert - It was the party of the year at 55+ community, Cypress Falls at the Woodlands.
Want a chance to attend the most epic spring break bash of all time? Answer a few questions online that tell why you deserve to win and celebrate a trip down to Florida where you’ll get to partake in the epic HARD MTN DEW Livewire launch party. In addition to the festivities, the winner and a guest will:
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- Be treated to a three-day, two-night spring break stay in Florida
- Receive a VIP invite to HARD MTN DEW® Livewire’s™ spring break launch party
- $1,000 cash prize
Entrants must be 21 years of age to participate.
