Community Corner
Peacock's Love Island
Peacock Pops Up a Villa Experience on Rainey Street to celebrate the new season of Love Island USA with season 4 star Deb Chubb
WHAT: Austin got even steamier when Peacock, NBCUniversal’s streaming service, popped up a mobile villa experience in the heart of Austin on Rainey Street. The interactive activation gave attendees the chance to interview for Love Island USA.
Peacock’s Love Island USA Villa Pop-Up gave fans the chance to film an audition tape in person. Participants were invited to record a jaw-dropping entrance, share their spiciest dating stories, and get a few fresh photos.
Within the Villa Pop-Up, Match Group partnered with Peacock to bring to life a co-branded interactive photo op, featuring Peacock and Tinder creative materials for fan engagement. Leaning into last month’s partnership announcement and Tinder’s recent global campaign, the “Find Someone to Get Streamy With” photo opp integrates clever messaging from the “It Starts with a Swipe” campaign while inviting fans to interact with the iconic Love Island USA Villa Bedroom.
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New episodes of Love Island USA are streaming now on Peacock Thursdays through Tuesdays at 6pm PT/ 9pm ET.
SERIES DESCRIPTION:
Set in Fiji, Season 5 of the Peacock Original LOVE ISLAND USA will feature a new group of sexy singles on a search for love in a beautiful villa. Throughout their stay in a tropical oasis, Islanders will couple up to face brand new heart-racing challenges and bigger twists and turns than ever before. Temptations will rise and drama will ensue as new “bombshells” arrive throughout the season, forcing Islanders to decide if they want to remain with their current partners or recouple with someone new. Islanders will also be at the mercy of viewers at home who will vote to determine who gets another shot at love and who leaves the villa heartbroken and empty-handed.
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ABOUT THE SERIES:
Launch Date: July 18, 2023
Format: Unscripted, six episodes per week
Executive Producers: David George, Adam Sher, Simon Thomas, Ben Thursby-Palmer, Andy Cadman, Iona Mackenzie, Claudine Parrish, Tom Gould, Richard Cowles, Mike Spencer, Richard Foster and Chet Fenster. Produced By: ITV Entertainment, an ITV America company. The series is based on a format owned by Lifted Entertainment and GroupM Motion Entertainment and distributed by ITV Studios. Filming Location: Fiji
ABOUT PEACOCK Peacock is NBCUniversal’s streaming service. Peacock delivers a world-class slate of exclusive originals, on-demand libraries of hit TV shows, plus critically acclaimed films from the vaults of Universal Pictures, Focus Features, DreamWorks Animation, Illumination, and Hollywood’s biggest studios. In addition, Peacock taps into NBCUniversal’s unmatched ability to deliver a broad range of compelling topical content across news, sports, late-night, Spanish-language, and reality. NBCUniversal is a subsidiary of Comcast Corporation.
