Three Minutes on a Park Bench with Ginnette Feliciano and Lisandra Colon-Jimenez

Ginnette and Lisandra of Royal Dreams Boutique lend some advice about achieving your dreams and explain how they have overcome some of the challenges local businesses face.

Patch: What’s the best part about doing business in your town?

Ginnette and Lisandra: The best part about doing business in our town is all the great people that we get to meet. Braintree is a vibrant community with very welcoming people who support small and local businesses.

Patch: If you were to get an indulgent snack in your town, where would you go and what would you get?

Ginnette and Lisandra: We would go to The Yogurt Bar and get a chocolate yogurt with fruits and extra chocolate syrup! We are big fans of that place!

Patch: If you were going to have a secret rendezvous in town, where would it be?

Ginnette and Lisandra: It would be at the sunset lake.

Patch: What’s the biggest challenge or most difficult moment you’ve faced in your job?

Ginnette and Lisandra: We are still a very new storefront in Braintree, so we are in the very early stages of an exciting journey. But in order to get here, one of the biggest challenges we faced was finding the best location to open our boutique.

Patch: You’re not the only people in this business. How do you distinguish yourselves from the others?

Ginnette and Lisandra: We distinguish ourselves by being resourceful and helpful to our customers by offering unmatched customer service and going the extra mile. We want people to feel happy in our store! We also have a play area that kids love and enjoy while the adults do some shopping.

Patch: What advice would you give to a person just starting in your business?

Ginnette and Lisandra: The advice that we would give would be: (1) dream (2) believe in your dream (3) identify your abilities and believe in them (4) surround yourself with a good team, you’ll need one! (5) be organized and have a plan (6) follow through your plan, and (7) don’t give up!!

Patch: What’s the best piece of advice you’ve ever been given?

Ginnette and Lisandra: To never give up on our dreams.

Patch: What attracted you to this business, and how did you start? 

Ginnette and Lisandra: Everything started with motherhood. When I was pregnant with my son Diego, I was considering different ways to find a work-life balance. Meanwhile, like every new mom, I was always browsing for baby -related items, and outfits were a big part of those searches. I noticed that it was very difficult to find classic and timeless pieces at reasonable prices:that was my “eureka” moment! I saw an opportunity to offer those pieces to other moms like myself, while becoming a small business owner to create the balance I was looking for. My sister-in-law, Ginnette, was a new mom as well and she was also looking to have that work-life balance. Thus, I invited her to become part of this adventure and she agreed. Ever since we have worked together to materialize that dream and it did come true!

Patch: How can readers contact you?

Ginnette and Lisandra: By email at ginnette@royaldreamsboutique.com and lisandra@royaldreamsboutique.com or by phone at 781-817-6146.