Eden Prairie Direct Mail Firm on a Ranking Roll

SeQuel Response, a direct mail and digital marketing agency lands at No. 11 in the Minneapolis/St. Paul Business Journal’s latest growth rankings

Eden Prairie, Minnesota ( October 23, 2017 ) -SeQuel Response today announced its latest appearance on the Minneapolis/St. Paul Business Journal’s “Fast 50” list of the fastest-growing private companies in the Twin Cities, marking the fourth consecutive year that the direct marketing agency has received the award.

“Making the ‘Fast 50’ four years in a row,” said Kim Johnson, the publication’s Editorial Director of Events and Special Projects, “it’s a great accomplishment and difficult to achieve, given the vibrancy of the region’s business community.”

SeQuel, which launched in Eden Prairie, Minn. in January 2010, comes in at No. 11 in this year’s rankings after finishing 2016 with $36.7 million in net sales and driving revenue growth of 117 percent since 2014.

“Last year was critical for us in many ways,” said Jay Carroll, SeQuel’s Co-Founder and Chief Operating Officer. “We launched a digital marketing division in January 2016, but we also added a sales office in Dallas in October 2016, hiring Kevin Voigt as our VP of Business Development there. The new clients that Kevin has brought in since his arrival will account for nearly 30 percent of our revenue in 2018, so our future is looking bright.”

In 2017, the multichannel growth agency also received two other annual honors for the fourth straight time. SeQuel made its latest appearance on the Minneapolis/St. Paul Business Journal’s list of the Top Ad Agencies in the Twin Cities, and it also appeared once again on Inc. Magazine’s “Inc. 5000” list of the fastest-growing private companies in the U.S.

About SeQuel Response

SeQuel Response is a multichannel growth agency headquartered in Eden Prairie, Minn. In four consecutive years, the Minneapolis/St. Paul Business Journal has named SeQuel to its “Fast 50” list of the fastest-growing private companies in the Twin Cities.

The reason for SeQuel’s sharp growth is simple: Their data scientists have developed a proprietary testing methodology called FaQtor Test, which uses predictive analytics to rapidly uncover hidden performance insights, saving clients millions and optimizing response 400 percent faster than A/B testing. Visit www.sequeldm.com today to watch a short animation that explains how FaQtor Test is rapidly accelerating growth for many of the nation’s leading consumer brands.

For any business and/or media inquiries, please contact SeQuel’s Director of Marketing, Collin Carroll, at 952-564-6936, or email him at collinc@sequeldm.com.

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