Edison Launches Restaurant Passport Program With Eye On World Cup Tourism

EDISON, NJ - A dining initiative Mayor Sam Joshi first spoke about in February is now officially underway. Edison Township has launched its Restaurant Passport Program, inviting residents and visitors to explore the municipality's diverse culinary scene during the FIFA World Cup.

Joshi previewed the program during his State of the Township address earlier this year, positioning Edison as what he called "the restaurant capital of New Jersey" and promising a passport guide to help World Cup visitors navigate the township's hundreds of locally owned ethnic restaurants. The township expects to welcome more than 100,000 tourists during the tournament.

The new program invites participants to visit authentic ethnic restaurants across Edison, collecting stamps as they dine. Passports are available at participating restaurants as well as several municipal locations:

• Edison Township Municipal Complex, 100 Municipal Blvd, Edison, NJ 08817

• Edison Public Library - Main Library, 340 Plainfield Ave, Edison, NJ 08817

• Edison Public Library - North Edison Branch, 1907 Oak Tree Road, Suite 102, Edison, NJ 08820

• Edison Public Library – Clara Barton Branch, 141 Hoover Ave, Edison, NJ 08837

• Edison Township Youth Sports Training Complex, 370 Central Ave, Edison, NJ 08817

• Minnie B. Veal Community Center, 1070 Grove Ave, Edison, NJ 08820

• Edison Senior Citizen Center, 2963 Woodbridge Ave, Edison, NJ 08837

"We are thrilled to launch the Restaurant Passport Program," Joshi said. "As we gear up for the World Cup, this program not only showcases our vibrant dining scene but also encourages visitors to explore our community and support local businesses."

The program runs through the World Cup and beyond, according to the township.

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