Politics & Government

Hoboken Is 'Millennial Capital' Of New Jersey: Study

Millennials are the largest generation in American history. Here's why they love Hoboken, a study says.

HOBOKEN, NJ — How do you play the millennial version of Monopoly? Answer: You just walk around the board, never paying rent or buying a home.

Did that joke offend you? Then there’s a good chance that you’re one of the many New Jersey millennials thinking about leaving the state, according to a recent study.

Nonprofit advocacy group New Jersey Future released a study on Thursday that says the Garden State’s population of “millennials” – people born from the early 1980s to the early 2000s – is slowly shrinking. Despite a nationwide growth of 6.8 percent, the state of New Jersey saw its population of millennials decrease by 2.4 percent from 2000 to 2013, researchers said.

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Although the statewide population of millennials is shrinking, Hoboken and Jersey City appear to be a haven for the age group, the study says.

According to researchers, Hoboken is the state’s "millennial capital," with the highest concentration of millennials in the state. About 45 percent of the mile-square city’s population falls in the 22-to-34-year-old age group, more than Boston.

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And in neighboring Jersey City, 22-to-34-year-old residents make up 28 percent of the city’s population, a slightly higher concentration than Denver, Seattle or Austin, Texas, researchers said.

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The study analyzed U.S. Census data from 2000 and 2013 to find out where millennials, “Generation Xers” and “Baby Boomers” live around the state, and which municipalities have disproportionate representations of each of these generations.

Researchers then applied three “smart growth metrics" – the degree to which uses are mixed and near each other, the density of the street network and the presence of a downtown or center – to determine the living preferences of the various age groups and how they have shifted over those 12 years. (Read the full report and see the study's methodology here)

WHAT DO MILLENNIALS WANT?

“The new demand for mixed-use, walkable downtowns is being driven largely by the preferences of those in the millennial generation, who are rejecting in large numbers the car-dependent suburbs of their parents’ generation,” researchers stated.

“Millennials are gravitating to walkable, more urbanized locations with jobs, housing, entertainment and amenities all within easy reach, as Generation X did before them,” researchers added.

And just like the joke at the beginning of this article, the search for affordable housing may be one of the millennials' most defining quests, researchers say.

“A number of municipalities scored high on smart-growth metrics and yet are not seeing high concentrations of millennials,” New Jersey Future Director of Research Tim Evans said. “A lack of affordable housing options for people beginning their careers could be keeping millennials out of these towns and cities."

STUDYING MILLENNIALS

Here are some other points from the study:

  • About 21 percent of New Jersey’s 565 municipalities scored well on all three metrics of smart-growth, making them attractive to millennials.
  • About 32 percent of New Jersey towns did not score well on any of the three smart-growth indicators, making them unattractive to millennials.
  • Some towns that scored high on the study but without high concentrations of millennials included: Roselle Park, Union, Hawthorne, Hillside, New Milford, Cranford, Montclair, Rockaway Borough, Totowa, South Orange, Kenilworth, Maplewood, Leonia, River Edge, Pennington and Englewood Cliffs.
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A post shared by p inactive !!! (@suckitcarol) on Jul 15, 2017 at 5:46pm PDT

Are you a millennial thinking of moving to (or from) New Jersey? Tell us why in the comments section.

Send news tips and feedback to eric.kiefer@patch.com

Photo: ITU Pictures / Flickr Commons

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