Social Media Marketing Made Simple and Supercharging Your Facebook Marketing

Presented by Wendi Caplan-Carroll and Maria Semple

Social Media Marketing Made Simple
An overview of strategies and techniques as well as time saving tips and hints to make your social media marketing more successful. Social Media has become a huge part of our business and personal lives. Your ability to use this powerful tool will have a dramatic effect on the growth of your business.

Highlights Include:
• The Keys to Navigating the Social Media Landscape
• How to Use the Top Sites and Where to Spend Your Time
• How to Create Profiles for Your Business
• Target Your Communications –How to Get the Right Message to the Right People at the Right Time
• How to Build a Following and more!

Supercharging Your Facebook Marketing
If you’re like most businesses, you already see the value in connecting with your current and potential customers via social media. But the challenge is figuring out what you actually need to do with social media in order to drive real results for your business or organization.

This seminar is the “what, why, and how” of social campaigns: how to drive repeat business and amplify word of mouth by engaging your happy customers, stay top of mind to make it easy for them to share your message, and measure results. It’s divided into three core sections:
1. Plan: driving repeat business and amplifying word of mouth with a great offer!
2. Publish: sharing your message easily to stay top-of-mind with others (engage!)
3. Promote: growing your business and measuring results.

You’ll also learn best practices that you can do today to supercharge your Facebook marketing and take that word-of-mouth marketing to the next level. We’ll share examples of how others are using Constant Contact’s Social Campaigns to engage their current customers, gain new customers and grow their business. During the Q& A section, you can ask questions, give us feedback and talk about your marketing experiences.