Neighbor News
Mineola Agency CEO to be a Featured Speaker at Social Media Boot Camp in Bethpage
Didit Marketing Agency CEO Kevin Lee will be a featured speaker at the FMC Social Media Boot Camp in Bethpage on July 10.
This year’s Fair Media Council (FMC) Social Media Boot Camp at Briarcliffe College in Bethpage will feature an engaging panel of industry thought leaders who will provide best practices, tips, and advice to businesses and non-profit organizations utilizing social media marketing. Among the featured speakers will be Didit CEO/Co-Founder and We-Care.com Founder Kevin Lee, who will conduct a workshop entitled ‘The Next Generation of Cause Marketing, from (RED) to Red-Noses, Celebrities to Corporations.” Cause marketing ties a non-profit organization to a for-profit company promoting the cause and mission of the non-profit.
The FMC boot camp will be held on Friday, July 10, 2015, from 7:30 a.m. to 12:00 p.m. For those interested in attending, fair warning, the dress code is “Shorts & Flip Flops,” so come prepared to learn in a very relaxed environment.
Didit is a fully integrated marketing and communications firm with offices in Mineola, LI; Manhattan; and Waltham, Massachusetts. Manhattan-based We-Care.com is a platform that lets users support a charity while shopping, searching, and being social; it has had great success with its Sweeps4aCause.com platform, a conversion enhancement system for marketers that improves the effectiveness of marketing campaigns while helping non-profit organizations. We-Care.com has generated more than $8 million for non-profits through cause marketing.
From co-founding Didit in 1996 to his election as the Search Engine Marketing Professional Organization Chair in 2005, Mr. Lee has shaped both Didit and the entire search engine marketing field. He entered search marketing after a successful career in the traditional advertising world. After receiving his MBA from Yale School of Management, Kevin held positions at McCann Erickson and then at J. Walter Thompson before co-founding Didit with President David Pasternack. Mr. Lee is the author of several search engine-focused books and is a frequent contributor to many industry publications and thought leadership websites.
About Didit
Founded in 1996, Didit is a fully integrated marketing and communications firm, with offices in Manhattan, Long Island, and Waltham, Massachusetts. Recognized as an Inc. 500, Deloitte Fast 50 and Fast 500 company, Didit is a privately-held industry pioneer that offers an unparalleled range of marketing, public relations and digital services, from “postcard to post-click”. The agency’s subsidiaries include LVM Group, Bridge Global Strategies, HLD Communications, and Didit DM. This collective force of experienced professionals, innovative strategy, best-of-breed technology, and advanced analytics provide a fully comprehensive marketing approach to businesses, delivering unmatched results for more than 100 clients across all verticals. Didit was co-founded by SEO/SEM thought leader, SEMPO founding board member, and Didit CEO Kevin Lee. For more information, visit http://www.didit.com/.
