Business & Tech
Hiding Snacks From Your Kids? Oreo Creates Perfect Solution
Your kids won't suspect a thing with these Oreo cookie packages disguised as everyday household items such as vegetables and cookbooks.

ACROSS AMERICA — If you’re a parent, it’s hard to deny that raising kids often requires acts of both sacrifice and selflessness. Whether it’s giving up your bed, your social life, your drink or your free time, most parents know — the struggle is real.
But when it comes to sharing your snacks, Oreo says no more.
Perhaps one of the most well-known and craved cookie brands, Oreo has teamed with several other companies to create the Oreo Thins Protection Program.
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Who are they protecting Oreo Thins from? Our kids, of course.
To do it, Oreo created new incognito packaging for Oreo Thins by partnering with brands that have nothing to do with Oreo: Ford, Green Giant, Hanes and Better Homes & Garden, according to AdWeek. The result is camouflage for your cookies, disguising them as a vehicle owner’s manual, frozen vegetables, plain white T-shirts or a cookbook.
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“We figured no one can eat your THINS if they can’t find them!” Oreo posted to Instagram.
The primary target audience is millennial parents, according to AdWeek.
Those parents have been complaining “for years” about their kids stealing their Oreo Thins, Oreo brand manager Sydney Kranzmann told AdWeek.
While the incognito cookies won’t be sold in stores, Oreo did give away some packages by asking parents to share their favorite hiding spots for their cookies. The results didn’t disappoint or lack inspiration.
“In the freezer, preferably inside a half-empty bag of peas,” one parent wrote.
“Definitely hide them in tampons!” another wrote.
“Hallway closet with the winter coats," another wrote. "We have no use for them in Texas.”
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