Software Company Qualtrics To Invest Nearly $16M On Expanded Reston Office

RESTON, VA — Software company Qualtrics will invest nearly $16 million to expand its office in Reston, Virginia Gov. Ralph Northam said Thursday.

The company will move from its former office in Reston to 85,000 square feet of space at 1906 Reston Metro Plaza. Virginia competed with Pennsylvania and Ohio for Qualtrics’ expansion, which will create 400 new jobs.

“With its strong talent pool, Virginia is a perfect place for Qualtrics to grow,” Qualtrics CEO Zig Serafin said in a statement Thursday.

Qualtrics works in the experience management category, one of the fastest-growing software markets. The company helps organizations understand what customers and employees are thinking and feeling, and enables them to act on that feedback to provide optimal experiences.

“Virginia offers access to the highest concentration of tech talent in the United States,” Northam said in a statement. “The Commonwealth’s diverse tech ecosystem is driven by our stable business climate, competitive operating costs, and a world-class workforce. We look forward to Qualtrics’ continued success in Fairfax County.”

Qualtrics recently acquired Reston-based Clarabridge, an omni-channel conversational analytics company.

“This marks the second vote of confidence that Qualtrics has made in our business community this year,” said Victor Hoskins, president and CEO of the Fairfax County Economic Development Authority. “First was the purchase of Clarabridge, a homegrown tech success story, and now the expansion being announced today.”

The Fairfax County Economic Development Authority worked with the Virginia Economic Development Partnership to secure the project for Virginia. Northam approved a $1.4 million grant from the state’s Opportunity Fund to assist Fairfax County with the project.

“Today’s announcement about Qualtrics expanding in Reston is welcome confirmation that our strategy continues to be successful,” said Fairfax County Board of Supervisors Chairman Jeffrey McKay.