Absopure Donates 8,500 Gallons of Water to the Flint Crim Festival of Races

Absopure, a Plymouth, Mich.-based provider of quality, bottled natural spring water and refreshment services throughout the United States, announced today that it will continue its water donation to the City of Flint by providing 8,500 gallons of free bottled water to the HealthPlus Crim Festival of Races for the 40th anniversary race on Saturday, August 27. Frank Zolenski, marketing director of Absopure, made the announcement.

“A supporter of community initiatives throughout the Midwest, Absopure has been proudly providing the Crim with bottled water at the start and finish lines, as well as the festival area, for many years. With ongoing water concerns in Flint, we knew we were uniquely suited to support the Crim in a bigger way,” said Zolenski.

In previous years, Crim organizers were able to source water for hydration stations along the course from Flint’s fire hydrants, which are directly connected to the city’s water supply. In need of a new water source due to quality concerns, long-time Crim water donor, Absopure, coordinated to have two semi-trucks filled with one-gallon jugs of water delivered to Flint in advance of the race. The water, which is equivalent to 200,000 cups, will then be dispersed to each aid station along the race course using 16 U-Haul trucks to ensure enough water is on-hand for runners throughout the day. Any water not consumed during the race will be donated to the greater Flint community to further provide assistance to those in need.

“We did not want Flint’s current water situation to concern participants and supporters, or overshadow the hard work and dedication these runners, organizers and city officials put into preparing for the Crim,”said Zolenski. “By donating the additional water needed, we are putting the focus back on the runners and making sure they are properly hydrated for a stellar race-day performance.”

"The health and safety of all Crim participants is our top priority, and we do not want to take any risks with the water we provide,” said Crim Fitness Foundation Race Director Andrew Younger. “Thankfully, Absopure has once again generously stepped up to provide all the water needed, before, during and after the races. It's that kind of commitment to the community, when companies like Absopure volunteer to help create a great experience, that makes the Crim such a special event for the entire area."

Absopure’s Crim donation is the latest in the company’s ongoing support of the City of Flint and its residents. Since the water crisis began, Absopure has partnered with a number of local organizations, including the Flint Food Bank, local grocery stores and the Jay Towers Water Drive, to donate more than 35,000 gallons of bottled water to residents in need throughout the city.

For more information about Absopure and its involvement with the Crim, visit www.absopure.com/blog.

About Absopure

Plymouth, Michigan-based Absopure, one of the top 10 bottled water companies in the United States, founded in Detroit in 1908, makes and distributes bottled water and water related products and services (including natural spring, steam-distilled, purified drinking, vapor distilled electrolyte, sparkling mineral, sparkling spring and natural fluoride infant water). Today, through retailers large and small, Absopure’s Natural Spring Water can be found from coast to coast. Absopure also offers direct delivery to homes and offices, including water coolers, water filtration, and office coffee, as part of its home and office refreshment delivery services in the Midwest (Michigan, Ohio, Indiana, Illinois and Missouri), and is a leader in recycling plastic bottles.