Stewartsville Resident Brings No. 1 Mobile Flooring Showroom to Area

(Flemington, NJ) - Leigh Ann Wojciechowski is uniquely qualified for her new career, emphasis on uniquely. The 42-year-old Stewartsville, N.J., resident is a new owner of the local Floor Coverings International, the brand that’s consistently ranked No. 1 in the mobile flooring category, visiting customers’ homes in a Mobile Flooring Showroom stocked with thousands of flooring samples from top manufacturers. Having launched operations recently, Floor Coverings International serves customers throughout the Lehigh Valley and northwestern New Jersey.

Wojciechowski spent 10 years working in higher-education marketing, but then took a professional hiatus. It was during this time that Wojciechowski, her husband, and the couple’s three sons moved three times in just over five years because of his career. Wojciechowski did her best to bring some sense of calm to what would have been a chaotic time for any young family. She took her responsibilities so seriously; she even gave herself a title.

“I took on the role of ‘Director of Change Management,’ ensuring that despite the upheaval in their educational, social, and recreational lives, my children had a warm and inviting place to call home and host friends,” Wojciechowski said. “Those moves taught me to value the space that you live in because it is the center of the memories you make with your family.”

With her sons now in or nearing high school, Wojciechowski said the time was right to fulfill her longtime desire to be a small-business owner and Floor Coverings International proved the perfect match for her professional and personal background. Floor Coverings International is a business built on relationships to provide its customers with the absolute best in-home flooring experience.

“We decided it was time to put down roots in northwestern New Jersey and it was the perfect opportunity for me to start a business that combines my professional background and my love for making spaces warm and inviting for families,” Wojciechowski said.

The fact that Floor Coverings International is locally- and 100-percent woman-owned is an important distinction for Wojciechowski, who sees herself as playing a key role in the community. “Being a locally owned business imparts a responsibility to elevate the communities we serve,” she said. “And as a 100-percent woman-owned business, I am committed to supporting organizations that are offering hope and healing to women in the most desperate of circumstances.”

In Floor Coverings International, Wojciechowski found a company that has tripled in size since 2005 by putting a laser focus on consumer buying habits and expressed desires, its impressive operating model, growth ability, marketing, advertising, and merchandising. Floor Coverings International further separates itself from the competition through its customer experience, made up of several simple and integrated steps that exceed customers’ expectations. For this, Floor Coverings International was given the Innovation Award for Customer Response from Franchise Update Media in 2020, and the same award again in 2021 for Best Use of Technology. Franchise Update is the benchmark publication and conference entity that is the Gold Standard of Franchising.

Indeed, Wojciechowski said Floor Coverings International distinguished itself as a franchisor because of its unparalleled franchisee support and sense of camaraderie among its franchise owners. Its proven business model has helped hundreds of entrepreneurs thrive in a business that is simple-to-run and easy to scale.

“I discovered that the Floor Coverings International business model would allow me to scale my business to the point where I could draw a good income for myself and my family without sacrificing the intimacy of a small business with fewer than 10 employees,” Wojciechowski said. “It is my express intention to create a work environment where employees feel like family – valued, supported and well-cared-for.”

With the home improvement industry booming, the flooring market is also keeping pace. The global flooring market was estimated to reach $409 billion in 2021, according to Grand View Research. The market is expected to grow at an annual rate of more than six percent through 2028, reaching overall sales of $621 billion.

“From products designed to withstand whatever an active family – including those with pets – can throw at them – to improvements in the visuals, texture and durability of vinyl products, it’s exciting to be able to offer customers flooring solutions that meet their needs and look and last beautifully,” Wojciechowski said.

For more information call 610-750-9550.

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About Floor Coverings International

Norcross, GA-based Floor Coverings International has ranked consistently as the No. 1 Mobile Flooring Franchise in North America by Entrepreneur Magazine. The 181 franchisees and their Design Associates offer a unique in-home experience with a mobile showroom that comes directly to the client’s door. More than 3,000 flooring choices are available to view in the home with and alongside the existing lighting, paint, and furniture. The company will open several more locations throughout the U.S. and Canada through franchise expansion in 2022. For franchise information, please visit www.flooring-franchise.com. To find your closest location go to www.floorcoveringsinternational.com.