Water-Conservation Campaign Kicks Off In Marin-Sonoma

MARIN COUNTY, CA – The Sonoma-Marin Saving Water Partnership is launching an advertising campaign aimed at water-wasters throughout the North Bay with a simple message: There’s never enough to waste.

The public-service ads will focus on outdoor water conservation and will appear in regional publications, radio stations and online media. Each advertisement spotlights a creative resource or method for saving water, according to partnership agencies.

The advertisements can be viewed at www.savingwaterpartnership.org.

“The Sonoma-Marin Saving Water Partnership’s goal is to increase awareness of individual water use and provide rebates and tips to lower water-use,” said Windsor Town Councilmember Mark Millan, chairman of the Water Advisory Committee. “We hope this campaign will create awareness about so many great rebate programs being offered to help residents save water. We never know when the next drought will be upon us.”

The new ads augment ongoing, year-round water conservation program that has featured local residents and businesses doing their part to save water by participating in water-efficiency rebate programs, partnership officials said.

“The amount of resources available online for residents looking to redo their landscape is really incredible," said Sonoma County Water Agency Director James Gore. "One of the most beneficial tools is the landscape templates. These free plans were originally developed for those rebuilding after the fires, but they are a great tool for anyone who needs a little extra guidance when planning their landscape.”

With below average rainfall this winter, healthy water storage levels remain at the region’s two largest reservoirs, Lake Sonoma (94 percent of water supply capacity) and Lake Mendocino (99 percent of water supply capacity), according to officials.

For more information, visit www.sonomacountywater.org/current-water-supply-levels/.

The involved agencies include the Sonoma County Water Agency and nine water utilities including the cities of Cotati, Petaluma, Rohnert Park, Santa Rosa, Sonoma, Windsor, and the North Marin, Valley of the Moon, and Marin Municipal Water Districts.

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