Business & Tech
Bambi Baby Coming To Middletown: Report
A store called Bambi Baby plans to open by November or December in the Middletown Marketplace shopping center on Hwy. 35.
MIDDLETOWN, NJ — Saddened by the closure of Babies R Us in Middletown? You're in luck: A new baby and children's retailer will be moving to Rt. 35 in Middletown.
Bambi Baby plans to open by November or December in the Middletown Marketplace shopping center on Hwy. 35, its CEO told the Asbury Park Press. Bambi Baby will be located next to Bed Bath & Beyond.
Bambi Baby specializes in baby and children's furniture, but they also have car seats. The company was founded by CEO Enelio Ortega's parents. He told the Asbury Park Press they are trying to ambitiously expand to fill the void left by Toys R Us/Babies R Us, with a unique "brick and click" model.
Find out what's happening in Middletownfor free with the latest updates from Patch.
Bambi Baby stores function like showrooms, where customers can see the baby furniture and then either purchase in store or order online, at Internet prices, he explained.
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Find out what's happening in Middletownfor free with the latest updates from Patch.
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