Frownie Brownie Returns To Kings Family Restaurants

PITTSBURGH, PA - After four years in culinary exile, southwestern Pennsylvania’s meanest dessert is back. The Frownie Brownie has returned to Kings Family Restaurant.

The iconic treat, created to counter rival chain Eat ‘n Park’s Smiley Cookie, was retired when the restaurant chain was sold to a California equity company in 2015. It’s returning in a big way, starring in a new marketing campaign for the restaurants that will include TV spots, billboard advertising and social media campaigns.

Why bring Frownie back?

“Our loyal customers, many of whom have been coming to Kings their whole lives, have missed Frownie, and we have listened," said Kings marketing manager Alisha Merico.

The dessert will be available in all 23 Kings locations along with the Angry Mob and the Pity Party. The Angry Mob includes 12 Frownie Juniors 12 scoops of chocolate and vanilla ice cream topped with hot fudge, whipped cream and a cherry. The Pity Party is a six-pack of Frownies to go.

In addition to the Frownie Brownie being available as a dessert, all kids' meal will come with a free Frownie Junior through the summer. Kings will also be offering a free Frownie Brownie with daily dinner specials from March 25-31. From April 1-7, a free Frownie Brownie will accompany all quart of soup purchases. The offers are valid at all Kings locations.

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