New Cosmetics Store Opens At Tysons Corner Center

TYSONS, VA—Cosmetics giant Morphe has opened its first DC area store at Tysons Corner Center. The store debuted on Friday, April 26.

"This is our first store in the greater metropolitan Washington D.C. area – we are so thrilled to partner with Tyson’s Corner Center and that our Morphe Babes in the region will finally be able to shop the brand in person," said Emine ErSelcuk, vice president of global retail for Morphe, in a statement.

Morphe is known for a large selection of professional quality tools and makeup, including 300 brushes and their popular palettes. They also offer products with collaborators, such as Jeffree Star Cosmetics and the Jeffree Star brush set and the Jaclyn Hill and James Charles eyeshadow palettes. The brand was founded by brother and sister duo Linda and Chris Tawil. The founders built the brand with emphasis on social media, collaborating with beauty makeup artists and bloggers.

Morphe has 32 stores throughout the U.S. It will have 34 stores within the United States, Canada, and the United Kingdom by the end of June. Products are also available online and in U.S. ULTA stores and select Canadian Sephora stores.