Not Your Average Joe's Coming to Ellsworth Place

The developers of Ellsworth Place in downtown Silver Spring say that Not Your Average Joe’s, the New England-based restaurant known for its globally inspired, chef-driven menu at affordable prices, has signed a long-term lease for the shopping mall.

The 6,500-square-foot restaurant will be located at the corner of Fenton and Ellsworth at Ellsworth Place. The eatery is expected to open early 2016.

The eatery recently opened a location at 10400 Old Georgetown Road in Bethesda, and has a site at 245 Kentlands Blvd. in Gaithersburg.

“Not Your Average Joe’s is the perfect addition to the family of retail here at Ellsworth Place,” said Terry Richardson, president and COO of Petrie Richardson Ventures, the mall developer. “Their inventive menu, affordable prices and family-friendly atmosphere pair well with the modern gathering place we are creating here at Ellsworth Place.”

“The atmosphere and menu, which we strive to keep creative and incorporate as much local offerings as we can, will be perfect for the diners at Ellsworth Place,” said Not Your Average Joe’s CEO and founder, Steve Silverstein. “We’re confident that our approach to casual dining will fit well with the tastes of Silver Spring residents and shoppers.”

Current anchor tenants at Ellsworth Place include Burlington Coat Factory, Marshalls, Michaels, Ross and TJ Maxx.

Over the next 20 years, Ellsworth Place is projected to generate $38.4 million in tax revenues for Montgomery County and to support 807 permanent full-time jobs. During the construction phase, the renovation is projected to generate 253 temporary jobs.

Menu items range at the chain’s existing restaurants range from the Korean-style BBQ pork tenderloin, Portuguese cod and green machine cavatappi to rosemary skewered scallops and NY strip steak with horseradish butter. Each dish is made to order and guests are encouraged to request customization to meet dietary restrictions or taste preferences.

»Photo of Ellsworth Place courtesy of PRV